Tuesday, April 17, 2018

Germany March 2018

Image result for 2017 Smart Fortwo ED vs VW e-Golf
Big in Germany


Record month

The PEV Fever has definitely caught on in Germany, with March signaling a record month, with over 6,700 registrations, a 52% increase YoY, with the PEV Share at 2%.

But more important than the Plug-in niche, are the seismic changes happening in the fuels mix of the mainstream market: Diesel sales continue to sink (-25%!) YoY, to the benefit of all other fuels, regular gasoline-powered cars are up 9%, while alternative fuels are jumping upwards, with the highlights being CNG (+519%, to 1,046 units), but PHEVs (+32%) and BEVs (+73%) are also increasing significantly, leaving diesel with a market share of only 31%, less than half of what regular gasoline cars have (64%). At this pace, Diesel sales will be dead in das diesel Vaterland by 2021-22...Would someone imagine this four years ago?

Back at Plug-in sales, the Best Selling model in March was the VW e-Golf (510 units), stealing the Best Seller status from the Smart Fortwo ED (Only Fifth, with 454 deliveries), followed closely by the Renault Zoe (523 units, best performance since June), with the Third Placed BMW i3 scoring 459 units, and the #4 Smart Forfour ED, 457 deliveries, a new record for the 4-seater and the first time it outsold its 2-seater sibling. 



Pl
Model
Sales  
1
Volkswagen e-Golf
534
2
Renault Zoe
523
3
BMW i3
459
4
Smart Forfour ED
457
5
Smart Fortwo ED
454

In a traditionally fragmented market, the leader Smart Fortwo ED lost precious ground to its followers, but without immediate podium changes. 

The most relevant changes were the Kia Soul EV climbing two positions to Fifth Place, while the Smart Forfour ED jumped three positions to Sixth, thus making a full BEV Top 6.

The Best Selling PHEV title also changed hands, with the BMW 225xe Act. Tourer (404 deliveries best result in six months) beating the VW PHEVs and stealing the ceptre.

Close to the Top 10 is the hot-selling Porsche Panamera PHEV, rising once again, this time to #11, confirming that buyers enjoy "Electricity" and "Porsche" in the same sentence...

The Mercedes E350e had once again a record performance in March, with 258 registrations, jumping three positions to #12, while the new Leaf landed with 346 units, the nameplate's best result in three years, allowing it to jump to #18. 

"What about Tesla?" - You might ask.

Well, the Model S scored 304 deliveries last month, the nameplate's best result in a year, jumping into #13. As for the Model X, deliveries are markedly slower, having delivered only 124 units in March, still the nameplate best performance in 9 months.

In the manufacturers ranking, Volkswagen is in the lead, with 19% share (Down 1%), while last year winner BMW climbed to Second Place, with 16% share (Up 2%), supassin Smart (15%, down 1%).

Regarding the BEV/PHEV share, BEVs are now ahead of the race, let's hope this time it will be for good..


Source: kba.de




Plug-ins and Regular Hybrids


Pl
Model
March Sales  
1
Toyota Yaris Hybrid
1,346
2
Toyota C-HR Hybrid
1,071
3
Toyota Auris Hybrid
909
4
Toyota RAV4 Hybrid
673
5
VW e-Golf
534

Unlike other markets, where regular hybrids are feeling the heat and being reached by PEVs, Toyota still owns the podium, with the only Plug-in presente being only Fifth, with less than half of the sales of the leader Yaris Hybrid.

8 comments:

  1. Are those Kia Soul EV all destined for the Norwegian market?

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    Replies
    1. I wouldn't say "all", but i believe most of them end up there.

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  2. Although Germany's huge market is a bit rusty for BEV cars. From May onwards we will see spectacular results in the German market and Smart Fortwo ed seems to be a great proposal for big cities and all it takes is better battery autonomy.

    ReplyDelete
  3. I can't help it, but I often compare to the Insideevs USA sales tabel.
    If, for comparing purposes, I consider the USA and its car-market 4 times as large as Germany, I can multiply all monthly sales numbers by 4 to compare it.

    The USA did have 8 models with more than 1,000 sales in March, Germany did have 12 models with more than 250 sales in March.

    More high(er) volume models to choose from, I think.

    ReplyDelete
    Replies
    1. The PEV market in Europe is growing faster than in the US, and Germany is proof of that.

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    2. The German BEV market will change radically when local manufacturers present a full range of BEVs, and then we will definitely see big changes in the ranking boards. Of course this requires and will take some time yet.

      Delete
  4. This comment has been removed by the author.

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  5. There will be a huge increase of Chinese EV sales from June, because a new policy (subsidy) in China will be valid Chinese OEMs postpone their new EVs release plan to June.

    ReplyDelete